Skills and Experiences

Ref. JB3895335

Job Purpose:
Responsible for assisting in executing the overall digital marketing strategy. In addition,interact with our external and internal communications to promote a positive public image and control the dissemination of information on AAW’s behalf.

Key role & responsibilities:

  • Play critical role in the execution of approved Digital Marketing strategies and plans on a day-to-day basis as well as provide support and collaboration to all Business Divisions on all communication activities
  • Ensure implementation of the Digital Marketing Function’s policies & procedures and follow up their implementation in order to achieve the function‘s objectives.
  • Assist in ensuring that the communication strategies of all commercial departments are in-line with the overall communication strategy of AAW to ensure consistency in communication across the various divisions.
  • Track and measure SEO and Google Analytics metrics and provide reports
  • Update our website and social media pages with new content
  • Share content through various channels, ensuring strong web presence
  • Receive customer feedback and generate ideas to increase customer engagement
  • Identify customers’ needs and recommend new topics
  • Research and forecast future sales and performance trends
  • Promote content on social networks and monitor engagement
  • Research competitors and provide suggestion for improvement
  • Maintain a network of internal contacts to keep abreast of developments in the organization and to ensure that employees are aware of AAW’s activities, objectives and corporate image.
  • Provide analysis on current communication trends, media competitive analysis and agencies scope of services.
  • Perform ad-hoc and other duties related to the job as assigned by the Digital Marketing and Contents Management 


  • Problem Solving
  • Communication Skills
  • Collaboration & Teamwork
  • Planning & Organizing Skills
  • Applying Technology
  • Client Focus
  • Relationship Building
  • Collect & Interpret Information

Apply directly by clicking the below link:
Content Management officer @ AAW

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